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ALTERNATIVE BUSINESS UNIT   EXPERTISE

Considering the diversity of brands, properties and franchises both international and national, but also considering the significant amount of people working on products, marketing, legal, finance, sourcing, quality controls, etc inside the organization of a retailer, or a licensing company or a manufacturer, Alternative Branding will act as a central operational Business unit through a dedicated and secured website – www.Alternative-branding.com. Our teams are trained to respond to all the specific needs of the licensing activity and to propose an “one-in all” service

Alternative Branding is a flexible organization to control and manage all aspects of the licensing business at international level without having to invest massively in internal resources.

 
Customized website
Dedicated resources linked to the level of daily business
Professional teams of marketing and sales consultant
Legal support from a specialized law firm
Administrative management
Active licensing news
Personalized newsletter
Personal assistance on internal process
Management of approbation process
Reporting management
Design and graphic support
Online treatment of internal and external information
Sharing of best practices
Providing information to decision-makers
Helpdesk
Transversal brand/franchise consistance